Ambient Findability - O’Reilly

How do you find your way in an age of information overload? How can you
filter streams of complex information to pull out only what you want?
Why does it matter how information is structured when Google seems to
magically bring up the right answer to your questions? What does it
mean to be “findable” in this day and age? This eye-opening new book
examines the convergence of information and connectivity. Written by
Peter Morville, author of the groundbreaking Information Architecture for the World Wide Web,
the book defines our current age as a state of unlimited findability.
In other words, anyone can find anything at any time. Complete
navigability.

Morville discusses the Internet, GIS, and other
network technologies that are coming together to make unlimited
findability possible. He explores how the melding of these innovations
impacts society, since Web access is now a standard requirement for
successful people and businesses. But before he does that, Morville
looks back at the history of wayfinding and human evolution, suggesting
that our fear of being lost has driven us to create maps, charts, and
now, the mobile Internet.

The book’s central thesis is that
information literacy, information architecture, and usability are all
critical components of this new world order. Hand in hand with that is
the contention that only by planning and designing the best possible
software, devices, and Internet, will we be able to maintain this
connectivity in the future. Morville’s book is highlighted with full
color illustrations and rich examples that bring his prose to life.

Ambient Findability
doesn’t preach or pretend to know all the answers. Instead, it presents
research, stories, and examples in support of its novel ideas. Are we
truly at a critical point in our evolution where the quality of our
digital networks will dictate how we behave as a species? Is
findability indeed the primary key to a successful global marketplace
in the 21st century and beyond. Peter Morville takes you on a
thought-provoking tour of these memes and more — ideas that will not
only fascinate but will stir your creativity in practical ways that you
can apply to your work immediately.

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