Tricks of the Mind
Derren Brown’s television and stage performances have entranced and dumbfounded millions. His baffling illusions and stunning set pieces - such as “The Seance”, “Russian Roulette” and “The Heist” - have set new standards of what’s possible, as well as causing more than their fair share of controversy. Now, for the first time, he reveals the secrets behind his craft, what makes him tick and just why he grew that beard. “Tricks of the Mind” takes you on a journey into the structure and psychology of magic. Derren teaches you how to read clues in people’s behaviour and spot liars. He discusses the whys and wherefores of hypnosis and shows you how to do it. And he investigates the powers of suggestion and how you can massively improve the power of your memory. He also takes a long hard look at the paranormal industry, and looks at why some of us feel the need to believe in it in the first place…Alternately hilarious, controversial and challenging, “Tricks ofthe Mind” is essential reading for Derren’s legions of fans, and pretty bloody irresistible even if you don’t like him that much…



Mastering the Rules of Competitive Strategy: A Resource Guide for Managers blends selected historical lessons with modern business practice to provide a solid platform on which to understand, develop, and apply competitive business strategies. It identifies commonalities in culture and strategy among businesses that have successfully adapted to changing marketplaces and emerging competitors. The author defines nine distinct rules of strategy to implement in your own company to achieve the same level of success.
You’re no idiot, of course. You’ve read a few books and can hold your own in a room full of university professors. But when it comes to problem-solving and understanding complex theories and facts, you feel like your brain is going to explode. Don’t reach for the aspirin just yet! The Complete Idiot’s Guide to Improving Your IQ unlocks the secrets of you brain and teaches you how to whip those sparking synapses into shape.
Find out what it takes to become a puzzle master. More than 500 IQ brainteasers–some of the most devious ever published–offer a challenge that will stretch anyones analytic and lateral thinking abilities to the limit. The requirements for cracking these puzzles include a sharp mind, keen mathematical skill, and a supremely logical approach. Go through a group of grids, determine the logic in their organization, and decipher the missing pattern in the final one. Check out the time on four different watches, and then figure out what hour the fifth watch should read. Look at dominoes lined up side by side, and calculate what number should appear on the last domino to complete the series. Every puzzle is brainy fun.
Dreams! What do they mean? You probably recognize a connection between the dream world and the “real” world, but did you know that you can actually do things to nurture your dream life? Dream Dictionary For Dummies is the fun and fascinating guide that shows you not only how to decode your dreams, but how to remember them and even how to make a dream work for you.









